Marketing Initiative Worx, Inc.
Marketing ConsultantsMarketing Programs & ServicesAdvertising - InternetAdvertising Agencies & Counselors
Liz Papagni, a leading brand and marketing strategist, is the CEO of Marketing Initiative Worx, Inc, and a Fractional CMO through her MyCMO service.
As a marketing expert, Liz has launched and propelled brands for a range of clients, from Fortune 500 companies to small emerging businesses. As a Fractional CMO, Liz provides marketing strategy, planning, and execution for small businesses that don't have the internal resources for a full-time senior marketing executive or larger organizations who need to temporally fill a marketing executive seat - all at a fraction of the cost of a full-time CMO.
Through both Marketing Initiative Worx and MyCMO, Liz provides services that match her clients specific industry needs, including content marketing, creative services, traditional advertising, digital and social media marketing, and branding. She brings with her a seasoned team of experts in digital marketing and design. Strategy always comes first, so that any marketing plans and activities meet her clients' unique needs, convince and convert their buyers, and produce specific results.